CARPET CMS
As the trend toward virtual events surged, our Platforms team took the initiative to develop an in-house CMS platform for event hosting and invitation management. I contributed to this project by enhancing the platform's user experience (UX) and user interface (UI), refining elements ranging from streamlining the event creation process to optimizing key feature interfaces.
I'm eager to spotlight this project as it exemplifies the transformation of an internal tool into a valuable asset for both our internal team and partners at WB. It showcases our ability to refine functional design principles tailored to a non-traditional consumer base – our Producers. They depend on this internal-facing tool to streamline event planning processes effectively.